Track #2: Pinkbox Doughnuts @Boca Park Fashion Village

As an admirer of architectural whimsy and all things kitschy, I’m pleased to welcome the new and 14th location of Pinkbox Doughnuts—the Vegas-born doughnut brand—to my neighborhood in the Summerlin area.

Driving along Rampart Blvd, you can’t miss the screamingly loud pink structure at Boca Park Fashion Village, with an “oversized doughnut archway at the entrance as well as a giant doughnut around the 24-hour drive-thru window.”

So many doughnuts, so little time. (Image: Vegas 411)

Inside, the meticulously arranged display case is teeming with 70 creative doughnuts, including three vegan choices. Doughnuts with names like “Holy Cannoli,” “Don’t Be Salty,” and “Fudging Love You” are right in line with the brand’s extreme frivolity. You can wash them down with premium roast coffee, lattes, and more.

Stopping in recently, I made a beeline for the “Vegas Cream,” a wholly satisfying chocolate-covered and Bavarian cream-filled creation I’ve had before. With my waistline in mind, I skipped ordering the tempting “Purple Rain” doughnut, hopelessly repeating my New Year’s mantra—“deprivation is the new gratification”—over and over.


Mitch.Schneider
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Mitch Schneider is a Las Vegas-based writer and publicist. He has written for publications such as Rolling Stone, and his current PR music clients include contemporary and legacy artists.

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